_Wow, local search on google has sure gotten good. On A9 gets you the usual hash. You get a pseudo directory that is clearly SEOed but useless.
On the other hand with google, even though a9 buys from them, the query is much more useful. First, they have a structure local query that is much more accuragte. Gives you the top 10 shops and also addresses and phone numbers. The query results are better too. You go get a yellow pages, but Trek comes out muih closer to the top.
Net, net, it yields two bicycle stores in Escondido, with Google Maps doing a great job on both. The surprise is that the new Yahoo maps beta is simply awesome. Same idea, but much better. See below the difference between Google Maps and Yahoo Beta
By the way the two are a Performance Bicycle shop with a $150 24" kids bike Kids Bicycles @ Performance Bicycle
And there is a local bike shop called Hidden Valley Bike Shop as well.
