Ignition Blog Roundup


a little ludwig goes a long way: Ignition blog round up 11/23. Great idea by John to just round up our dozen or so blogs. I particularly like the comment about the marketing playbook. It really isn’t marketing, don’t tell anyone that. Its really about strategy but those books don’t have a category on Amazon, so its a marketing book.
I met someone at the San Jose Mercury ask me how I defined marketing, I said, “its all about great companies.” Name me a great marketing company that also isn’t a great company with a vision, great people who believe and great products. Its all correlated.